Built because I didn't trust what I was paying for.

I run several businesses on the Gold Coast, including an online apparel printing store. For years the Google Ads arrangement was the same one everyone gets: a monthly report full of clicks and impressions, a fee that went up when the spend went up, and no way to tell whether any of it was making money.

So I built the manager I actually wanted. One that reads every search term Google will report, every keyword and every landing page result, every day; cuts what's losing money, scales what's making it, and shows its working. It ran on my own store's advertising first.

How we're set up

Lead Mojo is a management service run on our own software. We charge a flat monthly fee for the spend band you're in, never a percentage of your ad spend — so raising your budget doesn't raise our fee, and if a rise would move you into the next band we tell you first and you decide. And we're measured against your own numbers from before we arrived — if we don't beat them by day 90, you get every fee back.

The rules the software is built to are the ones I'd want from anyone spending my money:

• Judge everything by cost per real customer, not by clicks or Google's "optimisation score".
• Never invent a price, review, offer or qualification in an ad.
• Never spend more without permission. The client sets a cap; nothing plans past it.
• Log every change with before and after values and the reason — and make most of them reversible in one click.

What happens in your Google Ads account

You give us access by accepting a manager link request inside your own account. No password is shared, and you can remove us from the same screen in two clicks. With that access we:

• read your campaign, keyword, search-term and conversion reporting;
• create new Search campaigns paused, for you to review before anything runs;
• apply only changes you've approved, or ones inside limits you set in advance;
• send qualified-lead and won-job conversions back to Google, so bidding chases customers instead of form fills.

Ad spend is billed by Google directly to your account. We never hold it or mark it up. Your campaigns, history and data stay yours whether you're with us or not.

Who it's for

Australian small and medium businesses already advertising on Google — trades and local services, professional services, and online stores — who'd rather run the business than the ads.

Contact

Email leadmojo.co@gmail.com, or start with a free audit. There's also the privacy policy, the terms of use, and sign in if you're already a client.

Google Ads is a trademark of Google LLC. Lead Mojo is not affiliated with or endorsed by Google.